Biography of José Hernández, Former NASA Astronaut

History of Josã © Hernndez, Former NASA Astronaut Josã © Hernndez (brought into the world August 7, 1962) defeated gigantic boundaries to get one of the few Latinos to fill in as a space traveler for the National Aeronautics and Space Administration (NASA). Brought up in a group of field laborers, he in any case discovered help for his fantasies and accomplished his objective of room flight. Hernndez sporadically wound up amidst debate due to his blunt positions with respect to Latin culture and movement to the United States. Quick Facts: Josã © M. Hernndez Known For: Former NASA astronautBorn: August 7, 1962, in French Camp, CaliforniaParents: Julia Hernndez, Salvador HernndezEducation: University of the Pacific, University of California, Santa BarbaraAwards and Honors: Hispanic Engineer National Achievement Award (1995), Society of Mexican American Engineers and Scientists Medalla de Oro (1999), U.S. Division of Energy Outstanding Performance Commendation (2000), NASA Service Awards (2002, 2003), Lawrence Livermore National Laboratory Outstanding Engineer Award (2001)Spouse: Adelita HernandezChildren: Antonio, Vanessa, Karina, JulioPublished Works: Reaching for the Stars: The Inspiring Story of a Migrant Farmworker Turned AstronautNotable Quote: Now its my turn! Early Life Josã © Hernndez was bornâ on August 7, 1962, in French Camp, California. His folks Salvador and Julia were Mexican foreigner vagrant laborers. Each March, Hernndez, the most youthful of four youngsters, ventured with his family from Michoacn, Mexico, to Southern California. Picking crops as they voyaged, the family would then continue north to Stockton, California. At the point when Christmas drew nearer, the family would go to Mexico before coming back to the U.S. in the spring. He commented in a meeting for the NASA site, â€Å"Some children may figure it is amusing to travel that way, yet we needed to work. It wasn’t a vacation.†Ã¢â‚¬â€¹ At the encouraging of a second-grade instructor, Hernndez’s guardians in the end settled in the Stockton territory of California to furnish their kids with more structure. Regardless of being conceived in California, the Mexican-American Hernndez didn't learn English until he was 12 years of age. Hopeful Engineer In school, Hernndez appreciated math and science. He chose he needed to be a space traveler subsequent to viewing the Apollo spacewalks on TV. Hernndez was likewise attracted to the calling in 1980, when he discovered that NASA had picked Costa Rican local Franklin Chang-Diaz, one of the main Hispanics to travel into space, as a space traveler. Hernndez said in a NASA meet that he, at that point a secondary school senior, despite everything recollects the second he heard the news. â€Å"I was hoeing a line of sugar beets in a field close to Stockton, California, and I heard on my transistor radio that Franklin Chang-Diaz had been chosen for the Astronaut Corps. I was at that point intrigued by science and designing, however that was the second I stated, ‘I need to fly in space.’† After he completed secondary school, Hernndez contemplated electrical building at the University of the Pacific in Stockton. From that point, he sought after alumni concentrates in designing at the University of California, Santa Barbara. In spite of the fact that his folks were transient specialists, Hernndez said they organized his training by ensuring he finished his schoolwork and concentrated reliably. â€Å"What I generally state to Mexican guardians, Latino guardians is that we shouldn’t invest so much energy going out with companions drinking lager and viewing telenovelas, and ought to invest additional time with our families and kids...challenging our children to seek after dreams that may appear unreachable,† Hernndez said in a questionable meeting with the Los Angles Times. Getting things started, Joining NASA When he finished his investigations, Hernndez found a vocation with Lawrence Livermore National Laboratory in 1987. There, he occupied with work with a business accomplice that brought about the formation of the principal full-field advanced mammography imaging framework, used to spot bosom malignant growth in its first stages. Hernndez followed his earth shattering work at Lawrence Laboratory by surrounding his fantasy about turning into a space traveler. In 2001, he marked on as a NASA materials research engineer at Houston’s Johnson Space Center, assisting with Space Shuttle and International Space Station missions. He proceeded to fill in as the Materials and Processes Branch boss in 2002, a job he filled until NASA chose him for its space program in 2004. In the wake of applying for 12 straight years to enter the program, Hernndez was finally gone to space. In the wake of experiencing physiological, flight, and water and wild endurance preparing just as preparing on Shuttle and International Space Station frameworks, Hernndez finished Astronaut Candidate Training in February 2006. Three-and-a-half years after the fact, Hernndez ventured on the STS-128 transport strategic, which he administered the exchange of in excess of 18,000 pounds of hardware between the van and the International Space Station and assisted with apply autonomy tasks, as indicated by NASA. The STS-128 strategic more than 5.7 million miles in just shy of about fourteen days. Migration Controversy After Hernndez came back from space, he ended up at the focal point of contention. That’s on the grounds that he remarked on Mexican TV that from space he delighted in observing the Earth without fringes and called for extensive movement change, contending that undocumented specialists assume a significant job in the U.S. economy. His comments allegedly disappointed his NASA bosses, who rushed to call attention to that Hernndez’s sees didn't speak to the association in general. â€Å"I work for the U.S. government, yet as an individual, I reserve a privilege to my own opinions,† Hernndez said in a subsequent meeting with the Los Angeles Times. â€Å"Having 12 million undocumented individuals here methods there’s some kind of problem with the framework, and the framework should be fixed.† Past NASA Following a 10-year run at NASA, Hernndez left the administration organization in January 2011 to fill in as official chief for Strategic Operations at aviation organization MEI Technologies Inc. in Houston. â€Å"Josà ©Ã¢â‚¬â„¢s ability and commitment have contributed incredibly to the office, and he is a motivation to many,† said Peggy Whitson, head of the Astronaut Office at NASA’s Johnson Space Center. â€Å"We want him to enjoy all that life has to offer with this new period of his career.† Sources Connelly, Richard. â€Å"Jose Hernandez, Astronaut Who Sparked Immigration Controversy, Retires from NASA.†Ã‚ Houston Press, 18 Jan. 2019.Dunbar, Brian. â€Å"Meet NASAs Future Explorer - Jose Hernandez.†Ã‚ NASA.NASA. â€Å"Astronaut Jose Hernandez Leaves NASA.†Ã‚ PR Newswire, 30 June 2018.Wall, Mike. â€Å"Migrant Farmer-Turned-Astronaut Jose Hernandez Leaves NASA.†Ã‚ Space.com, 17 Jan. 2011.Wilkinson, Tracy. â€Å"Mexican American Astronaut Isnt Changing Course on Immigration Stand.†Ã‚ Los Angeles Times, 17 Sept. 2009.

Business and Marketing Brand Extension

Question: Expound on theBusiness and Marketingfor Brand Extension. Answer: Line Extension Coca Cola Company has broadened its current image name by presenting new flavors like the eating routine Coca cola with vanilla. This is a type of brand augmentation is what is alluded to as line expansion. Coca Cola didn't build up a totally new item for clients who don't take sweet food or beverages. Rather, the organization utilized brands which were at that point in the market to present coca cola diet, for example, coke diet. (Ishikawa and Tsujimoto, 2008) Brand Extension Brand augmentation promoting system has additionally been polished by coca cola. It includes utilizing existing brand name however with new brand classification. The most recent case of this augmentation by coca cola is coca cola life. This brand was propelled in Chile and Argentina in the year 2013 as a preliminary and will be along these lines propelled to different pieces of the world. This brand has low-calorie and improved with stevia and sugar mix and contains less sugar and calories by a third thought about red coke brand. (Ishikawa and Tsujimoto, 2008) Multi-Brand andNewBrand Multi-brand is a promoting methodology where various brands are created under same classification of items. Coca cola has polished this system for long time and has a few brands some new some old in a similar item classification. Model is Fanta citrous and blue current, same class however various brands. (Ishikawa and Tsujimoto, 2008) References Ishikawa, A. also, Tsujimoto, A. (2008). Imaginative advertising for new item and new business improvement. Hackensack, NJ: World Scientific. Stone, M., Desmond, J. also, McCall, I. (2007). Essentials of advertising. London: Routledge.

5 Tips for Staying Focused Working from Home ?

5 Tips for Staying Focused Working from Home ? Make Money Online Queries? Struggling To Get Traffic To Your Blog? Sign Up On (HBB) Forum Now!5 Tips for Staying Focused Working from Home ?Updated On 30/01/2020Author : Ram kumarTopic : BloggingShort URL : https://hbb.me/3aQSdy8 CONNECT WITH HBB ON SOCIAL MEDIA Follow @HellBoundBlogWorking from home is both a blessing and a curse. You don’t have to endure a daily commute, with hours stuck in traffic jams or waiting in the rain for the bus, you can grab a snack whenever you want to, take the dog out for a walk in the middle of day or sit about in your pyjamas from dawn to dusk. But, there are also a number of disadvantages to working from home as well. You don’t have the opportunity to make friends in the workplace in the same way, getting distracted from what you’re actually meant to be doing is a lot more likely… and you can sit about in your pajamas from dawn to dusk.  However, most people who work remotely say that it’s the distractions and keeping up concentration th at is the hardest part and the greatest disadvantage. So, without further ado, here are five tips for staying focused when you work from home.Get DressedUltimately, getting dressed each day for work is important, even if the only person who’s going to catch a glimpse of you is yourself as you walk by the mirror, or the post man when he delivers a parcel. Of course, pajamas are much comfier than a pair of trousers and a shirt, but that in itself is the issue. Our bodies appreciate the comfiness of our bed wear, and consciously or unconsciously, our minds react to this comfortability by shutting down the practical parts of our brains. By getting dressed into proper clothing at the start of each day, you are allowing your brain to get into a much more productive, work-orientated mode, and it also helps to get you into a more structured and professional routine, which in itself is essential for being focused and motivated for your at-home work-day.  Set A Start and Finish Time for You r DayWhen you work from home, a lot of the time it’s up to you to decide when you’re going to put in the hours. Sometimes this flexibility can be super beneficial. You can schedule in that dentist appointment for any time of day, or you can finish early to go meet up with a friend. However, having a general starting and finishing time for your day is important if you want to maintain high levels of productivity. If you know you work best in a morning, for example, start your day and 6am and finish up at 2pm, or if you hate mornings and don’t have any evening commitments, for example, set your start and finish times as 11am to 7pm. Having a set start and finish time, whatever it might be, prevents you from procrastinating and putting off the workload, which is of course never going to be very productive habit.  READ5 Strategies To Quickly Grow A Highly Responsive Email List That Makes MoneyTake Breaks[In a non-remote work setting, there is likely structure in place, from set of fice hours to set break and lunch times. But when working remotely, these may not exist. As such, it’s left for you to decide when and whether to take breaks, and as a result a lot of people who work remotely find it difficult to take that time to pause and have half an hour or so to eat something and unwind.  Whilst it can feel like breaks interrupt our train of thought and thus hinder our productivity, overall we can think and work to a much higher standard when we’re not going into overdrive and starving hungry. Like with deciding when to start and finish your workday, decide when you will take your lunch and coffee break. Take time to eat a proper meal, have a drink and read through the news, play on a few good bingo sites, or get out into your neighbourhood for a brisk walk. Taking this time out will undoubtedly benefit your work in the long run.  Have A Work AreaStaying focused throughout the workday is going to be difficult if you work from the comfort of your bed, or wor k in the same room that your kids play in. Having a good desk in a quiet area of your house will really help you to stay motivated and in a professional mind set.  Turn Social Media OffWe all know that social media can serve as a pretty monumental distraction, and whilst in the office the gaze of your boss will probably be enough to stop you from picking up your phone every ten minutes, at home it’s a lot trickier. Be sure to mute all notifications from Facebook, Instagram, Twitter, and even your personal emails. If this isn’t enough, put your phone away in a draw, or in another room entirely.  Staying focused when you work from home isn’t always easy, but hopefully this handful of simple but effective tips should help you out.

Diversity Analysis And Reflection On Diversity Essay

3rd Diversity Summary Reflection The purpose of reflecting on others diversity presentation is to allow us students to learn how we compare to others and how we differ from others in the aspect of the internal and external dimensions. This summary will reflect the dimensions of religion, sexual orientation/identity, and disability. Others presentations allow us to be informed on other perspective per these dimensions. Not any two people in the world are completely the same. Everyone goes through life differently and many times some of these dimensions do affect you very seriously. The dimension spoken about in the third part of these reflection, I learned many more things in this part of the presentation compared to the first two. Maybe because these dimensions were more contentious. Religion can be very controversial, overwhelming, questionable and difficult for some to understand. There are many religions that I know nothing about. These presentations help me better understand different aspects of religion and what others go through in reference to them. Dorian interviewed Shahan and Nirmal who are both Muslim. Both had very similar insights on the ideas of the media’s perception of Muslim and they are not terrorist. I think the hardest issue Muslim have had to deal with is their constant mistreatment after 9/11. Whether it be the media’s influence or ignorance, we should not mistreat all Muslim for the action of a small group of irrational beings. Both feel youShow MoreRelatedAnalysis Of Enzo Colombo s Article Reflections On Race, Diversity, And The Crossroads Of Multiculturalism 865 Words   |  4 Pagesethnic diversity than white Europeans are seen as the minority. This is a fact that is backed by many references across the world and even in articles we read today. In Enzo Colombo’s article â€Å"Multiculturalisms: An overview in western societies† he believes that minorities should be given the same opportunities as everyone else, he starts with the political figures then applies his theory to the society as a whole. However, in Douglas Hartmann’s article â€Å"Reflections on Race, Diversity, And theRead MoreThe Impact Of Diversity Training On A Group Dynamics Experiment1018 Words   |  5 PagesFor this particular study, the researcher is instrumental to the measurement of the impact of diversity training. The hypothesis of the study is leaders with diversity training, who manage a diverse work team,  experience higher levels of productivity. Multiple sources of data will be used in order to study full-circle when it comes to analysis and frame of reference. 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Gap Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 3 4.1. Skills†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦3 4.2. Knowledge †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..3 4.3. Abilities†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦4 5. The Most Relevant Leadership Theories—Transformational†¦4 6. Develop LearningRead MoreReflection On Diversity827 Words   |  4 PagesA Reflection on the Analysis Diversity for me is central to having a successful, creative, dynamic education environment where everyone is welcomed. Without diversity, I think we are less creative individually and collectively. 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Juan Domingo Peron and Argentinas Nazis

After World War Two, Europe was full of former Nazis and wartime collaborators in once-occupied nations. Many of these Nazis, such as Adolf Eichmann and Josef Mengele, were war criminals actively searched for by their victims and Allied forces. As for collaborators from France, Belgium, and other nations, to say that they were no longer welcome in their native countries is an epic understatement: many collaborators were sentenced to death. These men needed a place to go, and most of them headed to South America, particularly Argentina, where populist president Juan Domingo Peron welcomed them. Why did Argentina and Perà ³n accept these desperate, wanted men with the blood of millions on their hands? The answer is somewhat complicated. Perà ³n and Argentina Before the War Argentina had long enjoyed close ties with three European nations above all others: Spain, Italy, and Germany. Coincidentally, these three formed the heart of the Axis alliance in Europe (Spain was technically neutral but was a de facto member of the alliance). Argentina’s ties to Axis Europe are quite logical: Argentina was colonized by Spain and Spanish is the official language, and much of the population is of Italian or German descent due to decades of immigration from those countries. Perhaps the greatest fan of Italy and Germany was Perà ³n himself: he had served as an adjunct military officer in Italy in 1939-1941 and had a great deal of personal respect for Italian fascist Benito Mussolini. Much of Peron’s populist posturing was borrowed from his Italian and German role models. Argentina in World War Two When the war broke out, there was much support in Argentina for the Axis cause. Argentina technically remained neutral but aided the Axis powers as actively as they could. Argentina was teeming with Nazi agents, and Argentine military officers and spies were common in Germany, Italy, and parts of occupied Europe. Argentina bought arms from Germany because they feared a war with pro-Allied Brazil. Germany actively cultivated this informal alliance, promising major trade concessions to Argentina after the war. Meanwhile, Argentina used its position as a major neutral nation to try and broker peace agreements between the warring factions. Eventually, pressure from the USA forced Argentina to break relations with Germany in 1944, and even formally join the Allies in 1945 a month before the war ended and once it was clear that Germany would lose. Privately, Peron assured his German friends that the declaration of war was just for show.   Anti-Semitism in Argentina Another reason Argentina supported the Axis powers was the rampant anti-Semitism from which the nation suffered. Argentina has a small but significant Jewish population, and even before the war began, Argentines were beginning to persecute their Jewish neighbors. When Nazi persecutions of Jews in Europe began, Argentina hastily slammed its doors on Jewish immigration, enacting new laws designed to keep these â€Å"undesirable† immigrants out. By 1940, only those Jews who had connections in the Argentine government or who could bribe consular bureaucrats in Europe were allowed into the nation. Peron’s Minister of Immigration, Sebastian Peralta, was a notorious anti-Semite who wrote lengthy books on the menace posed to society by Jews. There were rumors of concentration camps being built in Argentina during the war – and there was probably something to these rumors – but in the end, Perà ³n was too pragmatic to try and kill off Argentina’s Jews, who contributed much to the economy. Active Aid for Nazi Refugees Although it’s never been a secret that many Nazis fled to Argentina after the war, for a while no one suspected just how actively the Perà ³n administration aided them. Perà ³n dispatched agents to Europe – primarily Spain, Italy, Switzerland, and Scandinavia – with orders to facilitate the flight of Nazis and collaborators to Argentina. These men, including Argentine/German former SS agent Carlos Fuldner, helped war criminals and wanted Nazis to flee with money, papers, and travel arrangements. No one was refused: even heartless butchers like Josef Schwammberger and wanted criminals like Adolf Eichmann were sent to South America. Once they arrived in Argentina, they were given money and jobs. The German community in Argentina largely bankrolled the operation through Perà ³n’s government. Many of these refugees met personally with Peron himself. Perà ³n’s attitude Why did Perà ³n help these desperate men? Perà ³n’s Argentina had actively participated in World War Two. They stopped short of declaring war or sending soldiers or weapons to Europe, but aided the Axis powers as much as possible without exposing themselves to the wrath of the Allies should they prove victorious (as they eventually did). When Germany surrendered in 1945, the atmosphere in Argentina was more mournful than joyous. Perà ³n, therefore, felt that he was rescuing brothers-in-arms rather than helping wanted war criminals. He was enraged about the Nuremberg Trials, thinking them a farce unworthy of the victors. After the war, Perà ³n and the Catholic Church lobbied hard for amnesties for the Nazis. â€Å"The Third Position† Perà ³n also thought these men could be useful. The geopolitical situation in 1945 was more complicated than we sometimes like to think. Many people – including most of the hierarchy of the Catholic Church – believed that the communist Soviet Union was a far greater threat in the long run than fascist Germany. Some even went so far as to declare early in the war that the USA should ally itself with Germany against the USSR. Perà ³n was one such man. As the war wrapped up, Perà ³n was not alone in foreseeing an imminent conflict between the USA and the USSR. He believed that a third world war would break out no later than 1949. Perà ³n saw this upcoming war as an opportunity. He wished to position Argentina as a major neutral country affiliated neither with American capitalism nor Soviet communism. He felt that this â€Å"third position† would turn Argentina into a wild card that could sway the balance one way or the other in the â€Å"inevitable† confl ict between capitalism and communism. The ex-Nazis flooding into Argentina would help him: they were veteran soldiers and officers whose hatred of communism was beyond question. Argentina’s Nazis after Peron Perà ³n fell from power abruptly in 1955, went into exile and would not return to Argentina until nearly 20 years later. This sudden, fundamental shift in Argentine politics unnerved many of the Nazis who were hiding out in the country because they could not be certain that another government – especially a civilian one – would protect them as Perà ³n had. They had cause to be worried. In 1960, Adolf Eichmann was snatched off a Buenos Aires street by Mossad agents and taken to Israel to stand trial: the Argentine government complained to the United Nations but little came of it. In 1966, Argentina extradited Gerhard Bohne to Germany, the first Nazi war criminal formally sent back to Europe to face justice: others such as Erich Priebke and Josef Schwammberger would follow in subsequent decades. Many Argentine Nazis, including Josef Mengele, fled to more lawless places, such as the jungles of Paraguay or isolated parts of Brazil. In the long run, Argentina was probably hurt more than helped by these fugitive Nazis. Most of them tried to blend into Argentina’s German community, and the smart ones kept their heads low and never talked about the past. Many went on to become productive members of Argentine society, albeit not in the way Perà ³n had envisioned, as advisors facilitating Argentina’s rise to a new status as major world power. The best of them were successful in quiet ways. The fact that Argentina had not only allowed so many war criminals to escape justice but had actually gone to great pains to bring them there, became a stain on Argentina’s national honor and informal human rights record. Today, decent Argentines are embarrassed by their nation’s role in sheltering monsters like Eichmann and Mengele. Sources: Bascomb, Neil. Hunting Eichmann. New York: Mariner Books, 2009 Goà ±i, Uki. The Real Odessa: Smuggling the Nazis to Peron’s Argentina. London: Granta, 2002. Posner, Gerald L., and John Ware.  Ã¢â‚¬â€¹Mengele: The Complete Story. 1985. Cooper Square Press, 2000. Walters, Guy. Hunting Evil: The Nazi War Criminals Who Escaped and the Quest to Bring Them to Justice. Random House, 2010.

Sontags Discussion on the Increase in Photo Manipulation...

Susan Sontag discusses the reality of the modern person’s addiction with â€Å"needing to have reality confirmed† by photos. Sontag says â€Å"we accept it as the camera records it† then goes to say â€Å"this is the opposite of understanding.† I agree with her wholeheartedly, as accepting photos as they are limits ones understanding of the world. The trust in photography led to the rise of pictures hoaxes, in which people take pictures out of context and assign it a new background; as well as Photoshop, which becomes increasingly popular as the years go by. Photoshop allows one to manipulate a photo to portray what they desire it to. Sontag mentions how photos â€Å"hide more than [they] disclose,† which represents a pressing problem in the modern world.†¦show more content†¦Photoshopping happens in pictures one would not suspect, for example, the famous portrait of Abraham Lincoln, included in many popular publications about honest Abe. L incoln’s portrait originally displayed John Calhoun, but today displays Calhoun’s body with Lincoln’s face pasted on. This example portrays the restricted understanding of the world, people take for granted that everything they perceive depicts truth, and as a consequence, they receive the wrong information. One may also utilize Photoshop to make another suffer; a student wanted revenge on another student so they found a nude picture off the Internet. They then proceeded to paste their face on the picture and send it to others, and blamed it on the other student. The school nearly expelled the other student before the truth came out. Photoshopping aids in limiting people’s knowledge by presenting them with incorrect information disguised behind supposedly reliable photos. It may be argued that photography increases ones knowledge of the world, by letting them see things they never have before, for example, natural wonders. Instead of increasing their know ledge, this in fact restricts it; people assume since they saw a picture of a natural or man-made beauty, they can stay in their cocoons, and stick with what they know. This robs people of knowledge and experience. A person seeing a picture of a waterfall on their computer may assume they have now seen all the waterfalls they need to, or

Accounting 1 free essay sample

Referencing: APA referencing is to be used only where necessary however you DO NOT need to reference the assignment question. However, you DO need to reference your textbook (or any other text) IF you have QUOTED or PARAPHASED it. (See the library course page on the ACCTG 101 Cecil home page for details on how to use APA referencing). Always answer the questions in your own words. Presentation: Typed on A4 paper using Arial font and 11 font size. If calculations or tables are required for an answer they should be set out neatly and labelled clearly. Bullet point answers are acceptable only if the whole sentence makes sense. Plussage: It is important that you attempt this assignment to the best of your ability in order to qualify for plussage (see details in course book document on Cecil for details). Hand in: Please make sure that you hand your assignment into the correct box. Do not post it in the RETURN box as it will NOT be marked. The POSTING boxes are directly behind the lift on level 0 in the OGGB building. Workings: For any calculation type questions, you should show all workings, no matter how trivial they may be. This is good practice for the test and exam. Questions 40 marks 1. Business Organisation – 6 marks Select a company listed on the New Zealand Stock Exchange (NZX) https://www. nzx. com/markets/NZSX/indices/ALL. Locate the latest Annual Report. You may not use Auckland International Airport or The Warehouse’s annual reports to answer this question. Using information from the NZX website and the latest Annual Report of the company that you have selected, answer the following questions; a. What is the name of the company? Is it a service, merchandising or manufacturing company? 1 mark) b. Who is the largest shareholder of the company and what percentage of the business do they own? (1 mark) c. What is the market capitalisation? State the date and source for your answer. (Show your workings). (1 mark) d. What is the book value of the company? State the source for your answer. (1 mark) e. Discuss two reasons why there is a difference between the book value and the market val ue (capitalisation) and provide relevant examples of each reason. (2 marks) (Total 6 marks) Page 1 of 3 Assignment 01 Questions DUE DATE: 8 April 2013 2. Cost Volume Profit – 12 marks (a) Planters for Africa Company plans to sell 1,000 chainsaws at $400 each in the coming year. Product costs include: Direct materials per chainsaw Direct labour per chainsaw Variable factory overhead per chainsaw Total factory overhead cost Fixed selling and administrative expenses Total selling and administrative costs $180 $100 $25 $40,000 $30,000 $50,000 Required: Costs and contributions: (i) (ii) (iii) (iv) (v) (vi) (vii) Calculate the total variable costs per chainsaw. Calculate the total fixed costs for the year. Calculate the number of chainsaws that must sell to breakeven. Calculate the contribution margin ratio. Calculate the breakeven point in sales dollars. (0. 5 mark) (0. 5 mark) (1 mark) (1 mark) (1 mark) (1 mark) Prepare a contribution margin income statement based on the number of units calculated in (vii) above. (5 marks) Calculate the number of chainsaws that must be sold to earn a profit of $37,500. (b) Two companies have identical sales revenue of $15 million. Is it true that both have the same operating income and the same margin of safety? Is it possible that one company has a higher margin of safety? 2 marks) (Total 12 marks) Page 2 of 3 Assignment 01 Questions DUE DATE: 8 April 2013 3. Budgeting – 22 marks Margo Manufacturing produces a radiator used in the production of Toyota Pruis engines. The radiator is sold to a vehicle manufacturer. Projected sales for the coming five months are: January, 48,000 units; February, 55,000 units; March, 61,000 units; April, 69,000 u nits and May, 73,000 units. The unit selling price of the radiator is $199. The total budgeted figures for the monthly selling and administrative expenses are: January February March $298,000 $153,120 $164,400 Margo Manufacturing has the following production policies: Finished goods inventory: The desired ending inventory for each month is 80% of the next month’s sales. Inventory on January 1st was 40,000 units. Direct Materials: Eight kilograms of metal is used per unit of output. The per kilogram cost of metal is $12. The inventory policy dictates that sufficient direct material be on hand at the end of the month to produce 50% of the next month’s production needs. This is exactly the amount of material on hand on 31 December of the prior year. Direct Labour: The direct labour used per unit of output is four hours. The rate per hour is $16. 65. Overhead each month is estimated using a flexible budget formula. The cost driver for variable overheads is direct labour hours: Fixed-Cost Component ($) 45,000 41,000 190,000 30,000 69,200 Variable-Cost Component ($) 0. 50 0. 60 Maintenance Supervision Depreciation Rates Utilities All sales and purchases are for cash. Overheads and direct labour are paid in the month they are incurred. The cash balance on January 1st equals $200,000. The firm requires a minimum ending balance of $50,000. If the firm develops a cash shortage by the end of the month, sufficient cash is borrowed to cover the shortage. Any cash borrowed is repaid at the end of the quarter. The interest due on the cash borrowed is paid at the end of each month. The interest rate is 12 percent per annum. No money is owed at the beginning of January. Required Prepare the following budgets for the months of January, February and March. It is suggested that you use Excel to prepare these budgets. (i) Production budget in units. (3 marks) (ii) Direct materials purchases budget in kilograms and dollars. (5 marks) (iii) Direct labour budget. (2 marks) (iv) Overhead budget. (3 marks) (v) Cash budget. (9 marks) (Total 22 marks) Page 3 of 3

Clouded Atmosphere Essays - Atmospheric Sciences, Climatology

Clouded Atmosphere Clouded Atmosphere The concentration of the atmosphere's main greenhouse gases specifically, carbon dioxide, methane, nitrous oxide, and water vapor, have increased significantly during the industrial age. These high concentrations are predicted to continue in the atmosphere for thousands of years to come. This increase in specially carbon dioxide, increases the infrared energy taken in by the atmosphere, and warming the earth's surface. The Global mean temperature over the past 150 years has risen between 0.3 degrees C and 0.6 degrees C. Climate changes that have been predicted are based on the continual rise in Green House Gases. These changes include changes in: increase in mean surface air temperature, increase in global mean rates of precipitation and evaporation, rising sea level, and changes in the biosphere. There are many causes to the rise in Green House Gases in the atmosphere. The rise in carbon dioxide in the atmosphere is largely related to the combustion of fossil fuels and cement production (Hansen). The increase in methane is do to rice cultivation, animal husbandry, biomass burning, and landfills (Kattenberg). Nitrous oxide is on the rise because of industrial sources like adipic acid and nitric acid production (Kattenberg). Other gases not mentioned above that have a small impact on the Green House Gas proposed problem, is CFC-11 and CFC-12, these Gases are know to the public as being a big source of warming, although catalyzing decomposition of stratospheric ozone, they do not pose a great threat. Since the public was notified of these compounds in refrigerants, spray propellants, and foam blowing; the atmospheric concentrations have decreased greatly (Prather). The danger that all these Green House Gases put to the atmosphere is the increase in the infrared energy absorbed by the atmosphere. This extra energy absorbed although thought to only warm the earth also has a cooling tendency on the stratosphere (Peixoto and Oort). The affect the radiation has by this increase of Green House Gases concentration is also known as Infrared Flux at the tropopause (Wang). The models used to predict this information can also closely mimic the other layers of the atmosphere as well as the surface. Worldwide temperature measurements are carefully taken with many variables in mind. Such variables would be urbanization of a region, aerosols, precipitation, and changes in temperature and clouds (Hansen). Usually the temperature is the first variable that is considered when assessments of the world climate change are taken, it is also very important to consider other data that is part of the climate system along the line of time and space. Some other sources of information are: tree rings, bore hole temperature measurements in the soil, permafrost, and ice sheets, and measurements of the mass of valley glaciers and ice caps. By looking at this material for the past 600 years it has been determined that the warming in the twentieth century is greater over this time period (Briffa). From paleoclimate studies it has been concluded that the Earth's climate has been altered by more than just Green House Gases, but Inorder to find the effects of the Green House Gases specifically, a study of records from the periods when the changes in the atmospheric carbon dioxide were much larger than those of our century. Large natural variation in the atmosphere's carbon dioxide were found in the observation and analysis of gas bubbles trapped in glacier ice cores, are correlated with glacial (ice age) and interglacial climate change of the latest Pleistocene and Holocene epochs. These glacial periods are associated with low carbon dioxide concentrations, and the interglacial periods with high concentrations. When looking at methane concentrations within these cores, there was a similar correlation (Chappellaz). Some of the predicted changes to the Earth's climate due to this continual rise in Green House Gases are: increase in mean surface air temperature, increase in global mean rates of precipitation and evaporation, rising of sea levels. An increase in the surface air temperature would cause rates of evaporation to increase, causing the water vapor in the air to rise. The positive feedback to the surface temperature increase is that is will lead to a more intense hydrological cycle, with more precipitation events (Kattenberg). Another possible consequence of greenhouse gas induced climate change is elevated sea levels. The main cause for sea level fluctuation is due to thermal expansion and the melting of glaciers, both are responses to higher air temperatures. Measurements taken from 93' to 98' indicate a melt rate from Greenland's ice sheet of 1 meter a year (Krabill). There have been measurements of

Fin 571 Week 1 Assignment Essays

Fin 571 Week 1 Assignment Essays Fin 571 Week 1 Assignment Essay Fin 571 Week 1 Assignment Essay Guillermo Furniture Store Concepts FIN/571 October 31, 2011 Guillermo Furniture Store Concepts This assignment sets out to explain the pertinent financial concepts and principles found in chapters two and three of the text Corporate Financial Management by (Emery, Finnerty, Stowe, 2007) and how they relate to the context of the Guillermo’s Furniture Store scenario. Guillermo’s was a leading furniture manufacturer who enjoyed inexpensive labor and convenient supplies of raw material next to his location in Sonora, Mexico, until in the late 1990s when his downturn started. An overseas competitor from Norway entered the area with a high-tech approach to the furniture manufacturing business. They offered to make product to exact specifications and at an all-time low price. Besides, challenge came from the burst of development in the area and an influx of people. This hindered the safe economic environment Guillermo’s enjoyed. Profit margins diminished as Guillermo’s was placed in a competitive environment. He applied the behavioral principle, which states that when all else fails look at what others are doing for guidance. He researched his competition and found that they were consolidating into larger organizations through merger or acquisition. However, because of his independent nature, he did not delight in such an idea. His take on the trend was quite the opposite of the Self-Interested Behavior principle, which says that when all else is equal, all parties to a financial transaction will choose the course of action most financially advantageous to themselves (Emery, Finnerty, Stowe 2007, p. 20). : The course of action that was most financially advantageous to the company was to research his competition’s approach and explore new approaches to the business. Taking another principle into consideration, the Principle of Two-Sided Transactions, which states that understanding financial transactions requires that we not become self-centered? One may want to argue that Guillermo did quite the opposite of this principle, which led to his rejection of the consolidating approach and research of the foreign ompetition. In Norway their high-tech solution utilized computers that man the production line. This gave way to reduced labor cost, increased precision in cutting, and robots assembling the furniture. With the aim of coming up with the best decision, Guillermo assessment of the situation after his investigation had to have been one that evaluated the cost, economic benefits, financial benefit, and value among other things of the various options available. From his Norwegian research he learned that technology is very costly. However, it would dramatically reduce his production cost. From discussion with his distributors he learned he could have serve as a representative for a different manufacturer and move his company from primarily manufacturing to primarily distribution. Then there was his patented process for creating a coating for his furniture. With this option he had a market for flame resistant furniture but not as much as much for finished coating. To determine the best decision Principle such Incremental Benefits, Risk-Return Trade-off, and diversification should be taken into consideration. The Principle of Risk-Return Trade-Off says that if you want to have a chance at some really great outcomes, you have to take a chance on having a really bad outcome. In a financial transaction, we assume that when all else is equal, people prefer higher return and lower risk (Emery, Finnerty, Stowe, 2007). Having to take risks is anticipated when managing a business. In conclusion, to determine the best concept, create value and economic efficiency, Guillermo needs to come up with a new idea, establish comparative advantage, or make customers order to specification. The competition utilized the latter and has forced him into this state. Observing financial transactions involves risk and taking a risk is a chance Guillermo would have to be ready to take. Determining the best return often helps with decision-making process. The other great financial option is to diversify. Putting all his eggs in one basket may lead him to a worse position in the future. Nevertheless, the principle of self-interested behavior will in the end lead to the best decision. Reference Corporate Financial Management, Third Edition, by Douglas R. Emery, John D. Finnerty, and John D. Stowe. Published by Prentice Hall. Copyright  ©2007 by Pearson Education, Inc. Guillermo’s Furniture Store Scenario, University of Phoenix

Camping in the Deep Woods to Sleeping in a Motel Essay

Camping in the Deep Woods to Sleeping in a Motel - Essay Example Now keeping your daily life in mind if given a chance to spend a vacation either camping in the forest or a trip around the city with getting yourself a room booked in a perfect motel, what will you choose? Now, this is a question of choice rather than comfort. Some might say that there is no point in putting yourself in danger and camping in woods when one has a decent option of living comfortably in a motel while others might say that there is nothing new in getting yourself a room in a hotel why not try something different and adventurous. So it really depends on person to person that what choice they make but everything comes with a price and so does each of them. Both the options have their pros and cons, which are discussed in the following paragraphs. Camping in the deep woods might sound very interesting and adventurous but it is not a very practical idea especially if one is with his/her family. First of all, you need to have all the required equipment for it and mind it that such equipment is not that cheap so a person who thinks about camping once in his life he may think that there is no point in wasting money in buying such stuff which will not be used that often. Moreover, if a person does have the camps and everything then they should be experienced enough to know how to make it stand so it does not fall off by the gist of wind! Sometimes you do need professional help in such kind of activity and if you are going on a holiday where you have a tight budget then you cannot afford to hire expert help. Compared to this, living in a motel can be simple but not necessarily cheap (depending on the standard of the motel) because they're all you have to do is get yourself a room and pay for it.

Consumer behaviour analysis Assignment Example | Topics and Well Written Essays - 750 words

Consumer behaviour analysis - Assignment Example One of the advantages of undertaking an analysis of consumer behavior is that it enables the business to produce goods and services that meet the specific needs of consumers. Businesses have to make a consideration of the buyers’ cultural determinants of their purchase patterns and other factors so that they address them in the product design and development (Kumra 32). In assessing the culture of the target market, consumes have to understand that some products can do well in certain places and not others. In this case, they have to ensure that they avoid those places that they do not stand to sell their products for various reasons. Alternatively, they can design products that fulfill the needs of those populations effectively. A marketing strategy refers to approach designed by a business to increase its sales and achieve a sustainable and reliable competitive advantage in the market place. The strategy comprises of all the fundamental short and long-term activities in the marketing field. A reliable marketing strategy in a company addresses the analysis of initial situations towards the process of formulating, evaluating and selecting market –oriented approaches in tandem with the laid down goals and objectives (Morphitou and Savvas 201). In designing this strategy, cultural considerations that will play a role include the beliefs and values of people pertaining the goods and services (Mooij 35). The company has to design a marketing approach that appeals to the market’s beliefs and practices. For instance, when people believe that smartphones are essential in enhancing the value of their personal and social services, the business has to use promotional tools and language the emphasize on this issues. Secondly, consumer behavior characteristics are also essential in designing the marketing strategies. Consumers’ preferences for certain brands

Consumer Perception Towards Local Branded Jewellery

Consumer Perception Towards Local Branded Jewellery Till the early 1990s, the average Indian bought jewellery for investment rather than for adornment. Jewellery made of 18-karat gold was not favoured as it was considered a poor investment. Confidence in the local jeweller was the hallmark of the gold jewellery trade in India. A jeweller or goldsmith in a local area had a fixed and loyal clientele. The buyer had implicit faith in his jeweller. Additionally, the local jeweller catered to the local taste for traditional jewellery. However, since the late 1990s, there was a shift in consumer tastes: women were increasingly opting for fashionable and lightweight jewellery instead of traditional chunky jewellery. There was a rise in demand for lightweight jewellery, especially from consumers in the 16 to 25 age group, who regarded jewellery as an accessory and not an investment. The new millennium witnessed a definite change in consumer preferences. Branded jewellery also gained acceptance forcing traditional jewellers to go in for branding. Given the opportunities the branded jewellery market offered; the number of gold retailers in the country increased sharply. Branded players such as Tanishq, Oyzterbay, Gili and Carbon opened outlets in various parts of the country. Traditional jewellers also began to bring out lightweight jewellery, and some of them even launched their in-house brands. However, the share of branded jewellery in the total jewellery market was still small (about Rs. 10 billion of the Rs. 400 billion per annum jewellery market in 2002), though growing at a pace of 20 to 30 percent annually. The branded jewellery segment occupied only a small share of the total jewellery market because of the mindset of the average Indian buyer who still regarded jewellery as an investment. Moreover, consumers trusted only their family jewellers when buying jewellery. Consequently, the branded jewellery players tried to change the mindset of the people and woo customers with attractive designs at affordable prices. However branded jewellery players will continue to face lot of competition from local jewellers. In order to gain market share, they will have to come up with designs that customers want and win the trust and confidence of consumers by hallmarking and demonstrating the purity of the gold used by them. To compete with traditional players, branded players must also find some way to differentiate themselves. While the success of a particular brand will depend on differentiation, affordability and quality will be a key element in sustaining a brand. In addition, branded players require focused advertising and astute salesmanship to compete with traditional jewellers. Besides the major brands- Tanishq, Carbon, Oyzterbay, Gili and Trendsmith several regional players have opened branches to leverage the trust and reputation that they have built up over the years. AIM AND OBJECTIVE OF THE STUDY AIM: To have the Detail Study research on CONSUMER PERCEPTION TOWARDS LOCAL BRANDED JEWELLARY IN RECENT TRENDS with my Theoretical knowledge in a practical way and to have a detail knowledge about the consumers behavior in India towards local and branded jewellery . OBJECTIVES OF THE STUDY: A comparative study on the consumers Perception towards Local and none branded jewellery is to find out: To compare between the consumer preference among the branded and non branded jewellery. To know consumer perception towards jewellery. Brand awareness of various brands in the jewellery market. To have an idea about the parameters the consumers consider while buying jewellery. CHAPTER 2 RESEARCH METHODOLOGY TYPE OF RESEARCH Exploratory research: Exploratory research is a form of research conducted for a problem that has not been clearly defined. Exploratory research helps determine the best research design, data collection method and selection of subjects. It should draw definitive conclusions only with extreme caution. Given its fundamental nature, exploratory research often concludes that a perceived problem does not actually exist. DEVELOPING THE RESEARCH PLAN: The data for this research project would be collected through questionnaire. A structured questionnaire would be framed as it is less time consuming, generates specific and to the point information, easier to tabulate and interpret. Moreover respondents prefer to give direct answers. COLLECTION OF DATA: Secondary Data: Secondary data was collected from internal sources. The secondary data was collected from the articles, newspapers, journals and internet. Primary data: Respondents were the main source of Primary data. The method of collection of primary data would be direct personal interview and also with a structured questionnaire. Tools and Techniques Used For Data Analysis: Survey Questionnaire Statistical Tool Sampling Sample size: 50 people (mostly working) Sampling Method: Convenience sampling among focus groups selected CHAPTER 3 GRAPHICAL REPRESENTATION GRAPHS AND TABLES REGARDS TO RESEARCH Sample Description During our research we try to focus on ladies who are working in Bangalore city. We surveyed 50 people (all female). Graphical Representation: 1. What is your monthly income? https://chart.googleapis.com/chart?cht=pchs=345150chco=ff9900chl=Less%20than%20%20%5B8%5D%7C10000%20%E2%80%93%205%20%5B18%5D%7C50000%20%E2%80%93%201%20%5B16%5D%7CMore%20than%20%20%5B8%5Dchd=e%3AKPXCUeKP Less than 10,000 16% 10000 50000 36% 50000 100000 32% More than 1000000 16% 2. Have you ever bought jewellery for someone or yourself? https://chart.googleapis.com/chart?cht=pchs=345150chco=d00000chl=Yes%20%5B36%5D%7CNo%20%5B14%5Dchd=e%3AuER6 Yes 36 72% No 14 28% 3. How often do you purchase jewellery? https://chart.googleapis.com/chart?cht=pchs=345150chco=dcca02chl=Once%20in%203%20%5B11%5D%7COnce%20in%206%20%5B17%5D%7COnce%20a%20year%20%5B22%5Dchd=e%3AOEVwcJ Once in 3 months 22% Once in 6 months 34% Once a year 44% 4. Are you aware of the various brands of cosmetic jewellery? https://chart.googleapis.com/chart?cht=pchs=345150chco=00d000chl=Yes%20%C2%A0%20%5B35%5D%7CNo%20%5B15%5Dchd=e%3AsyTM Yes 35 70% No 15 30% 5. Which company do you prefer when it comes to buying branded jewellery? chart.png Tanishq 42% D damas 24% Gitanjali jewels 14% Bhima jewellers 2% Nakshatra 4% I dont have a preference 14% 6. You use cosmetic branded jewellery at: https://chart.googleapis.com/chart?cht=pchs=345150chco=0000e0chl=Casual%20Pa%20%5B19%5D%7COutings%20%5B13%5D%7CFormal%20Occ%20%5B4%5D%7CFamily%20ev%20%5B10%5D%7CI%20don%E2%80%99t%20us%20%5B4%5Dchd=e%3AYUQoFHMzFH Casual Parties 38% Outings 26% Formal Occasions 8% Family events 20% I dont use them 8% 7. Does your buying behavior change as per the occasion? https://chart.googleapis.com/chart?cht=pchs=345150chco=ff9900chl=Yes%20%5B33%5D%7CNo%20%5B17%5Dchd=e%3AqOVw Yes 33 66% No 17 34% 8. What kind of material would you prefer jewellery to be made of mostly? https://chart.googleapis.com/chart?cht=pchs=345150chco=d00000chl=Gold%20%5B27%5D%7CPlatinum%20%5B14%5D%7CSilver%20%5B4%5D%7CPrecious%20s%20%5B5%5Dchd=e%3AijR6FHGZ Gold 54% Platinum 28% Silver 8% Precious stones 10% 9. Which product in jewellery you buy most ? https://chart.googleapis.com/chart?cht=pchs=345150chco=dcca02chl=Earrings%20%5B27%5D%7CBangles%20%5B13%5D%7CNecklace%20%5B5%5D%7CChains%20%5B5%5Dchd=e%3AijQoGZGZ Earrings 27 54% Bangles 13 26% Necklace 5 10% Chains 5 10% 10. Are you willing to pay for better design and quality of jewellery? https://chart.googleapis.com/chart?cht=pchs=345150chco=00d000chl=Yes%20%5B39%5D%7CNo%20%5B11%5Dchd=e%3Ax6OE Yes 39 78% No 11 22% 11. What is your awareness about hallmarked jewellery? 1 no awareness 0% 2 little awareness 30% 3 moderately aware 44% 4 well aware 26% https://chart.googleapis.com/chart?cht=pchs=345150chco=9601acchl=1%20-%20no%20awa%20%5B0%5D%7C2%20-%20littl%20%5B15%5D%7C3%20-%20moder%20%5B22%5D%7C4%20-%20well%20%20%5B13%5Dchd=e%3AAATMcJQo 12. Would you rather wear modern cosmetic jewellery or traditional ones? Modern 58% Traditional 30% Depends on the occasion 12% https://chart.googleapis.com/chart?cht=pchs=345150chco=0000e0chl=Modern%20%5B29%5D%7CTraditional%20%5B15%5D%7CDepends%20on%20%5B6%5Dchd=e%3AlHTMHr 13. Do you consider buying an investment rather than a simple cosmetic purchase? Yes 30 60% No 20 40% https://chart.googleapis.com/chart?cht=pchs=345150chco=ff9900chl=Yes%20%5B30%5D%7CNo%20%5B20%5Dchd=e%3AmZZm 14. Do you gift or are you usually gifted branded jewellery for occasions? Yes 25 50% No 25 50% https://chart.googleapis.com/chart?cht=pchs=345150chco=d00000chl=Yes%20%5B25%5D%7CNo%20%5B25%5Dchd=e%3Af.f. 15. With the rising cost, do you still believe in buying gold to keep up traditions? No, its a needless expense 24% Yes ,traditions are important 76% https://chart.googleapis.com/chart?cht=pchs=345150chco=dcca02chl=No%2C%20it%E2%80%99s%20%20%5B12%5D%7CYes%20%2Ctrad%20%5B38%5Dchd=e%3APWwo 16. Have you ever taken advantage of jewellery exchange programs? https://chart.googleapis.com/chart?cht=pchs=345150chco=00d000chl=Yes%20%5B23%5D%7CNo%20%5B27%5Dchd=e%3Adbij Yes 23 46% No 27 54% CHAPTER 4 DATA ANALYSIS Table A Frequency of Purchase Once in 3 months 22% Once in 6 months 34% Once a year 44% Table B Brand Preference. Tanishq 42% D damas 24% Gitanjali jewels 14% Bhima jewellers 2% Nakshatra 4% I dont have a preference 14% Table C Willing to pay for better design and quality of jewellery Yes 78% No 22% Table D Awareness about hallmarked jewellery 1 no awareness 0% 2 little awareness 30% 3 moderately aware 44% 4 well aware 26% Table E Modern or traditional jewellery Modern 58% Traditional 30% Depends on the occasion 12% Table F Jewellery exchange programs Yes 46% No 54% According to table A, 44% people purchase jewellery once a year. Table B shows that tanishq is the most preferred brand out of the other brands in jewellery. Table C shows that 78% of the people are willing to pay for better design and quality of jewellery. Table D depicts that 44% people are moderately aware about hallmarked jewellery. Table E shows that 58% people prefer modern jewellery . Table F shows that 46% have taken advantage of jeweler exchange programs CHAPTER 5 LIMITATIONS, CONCLUSIONS AND RECOMMENDATIONS LIMITATIONS OF STUDY Bound to only Bangalore city The limitation of the study is it is limited to only the main city area of Bangalore and ignores the samples from the smaller parts of the district. The buying behaviour of an individual varies from place to place. Awareness- the sample taken and the conclusion drawn can be led to only one side if there is lack of awareness about branded jewellery Sample size- The sample size of the study is only 50 which would not give a comprehensive result. Many important samples may not be considered at all. The conclusion of the study may not result to an accurate outcome due to the sample size being small CONCLUSION It has been concluded from the research that the women sector especially the working women play a great role in purchase of branded jewellery. Branded jewellery is extremely essential. The branded jewellery segment occupied only a small share of the total jewellery market because of the mindset of the average Indian buyer who still regarded jewellery as an investment. The scenario of the Indian customers is still the same as before. The branded jewelers face an enormous amount of competition from the local jewellery dealers. However the present generation does give a lot of importance to the branded jewellery and the awareness is actually growing to a great extent in todays scenario. Nearly 22% of the working women purchase jewellery only once a year and nearly 35% of the ladies are aware of the cosmetic jewellery which shows that the trend is changing to greater extent.44% of the women are aware of hallmark jewellery which is a positive sign for the branded jewellery industry. Today the scenario has changed where people not only buy gold as an investment but also for adornment .60% buy as an investment whereas 40% buy for the sake of adornment which is still a positive sign. The women today especially who are working are ready to welcome the new upcoming fashion in a large scale. If branded jewellery are planning to enter the Indian market then advertising strategies need to be extremely strong as the notion of the public needs to be transformed. RECOMMENDATIONS It is recommended that the number of branded jewellers should increase their outlets and the number of sales should increase .As the present generation working women are ready to adapt to branded jewellery. People prefer various cosmetic jewellery and would be ready to welcome them if advertisements are introduced to promote them. At present 70% of the people are aware of cosmetic jewellery .Gold sector should be concentrated and tried to develop as compared to other sectors like diamond , platinum, silver etc. as the percentage of people interested in gold is 27% which is the highest compared to the other avenues. The research indicates that 39% are willing to pay more for better design and quality of the jewellery so the branded jewellery sector must make optimum use of this opportunity and enter the market. Appendix Summary of responses through online research: Excel Sheet Attached Responses.xls QUESTIONNAIRE 1) What is your monthly income? Less than 10,000 10000 50000 50000 100000 More than 1000000 2Have you ever bought jewellery for someone or yourself? Yes No 3) How often do you purchase jewellery? Once in 3 months Once in 6 months Once a year 4) Are you aware of the various brands of cosmetic jewellery? Yes No 5) Which company do you prefer when it comes to buying branded jewellery? Tanishq D damas Gitanjali jewels Bhima jewellers Nakshatra I dont have a preference 6) You use cosmetic branded jewellery at: Casual Parties Outings Formal Occasions Family events I dont use them 7) Does your buying behaviour change as per the occasion? Yes No 8) What kind of material would you prefer jewellery to be made of mostly? Gold Platinum Silver Precious stones 9) Which product in jewellery you buy most? Earrings Bangles Necklace Chains 10) Are you willing to pay for better design and quality of jewellery? Yes No 11) What is your awareness about hallmarked jewellery? Choose any number from 1 to 4. 1-no awareness 2-little awareness 3-moderately aware 4-well aware 12) Would you rather wear modern cosmetic light weight corrosion resistant jewellery or traditional ones? Modern traditional depends on the occasion 13) Do you consider buying jewellery an investment rather than a simple cosmetic purchase? Yes no 14) Do you gift or are you usually gifted branded jewellery for occasions? Yes no 15) With the rising cost of gold, do you still believe in brides buying so much gold to keep up traditions? No, its a needless expense Yes, traditions are important 16) Have you ever taken advantage of jewellery exchange programs? Yes No

Independence In Latin America Essay -- essays research papers

"Independence of Latin America" In the 1800's, Latin American countries won independence, but many new independent countries had trouble creating strong, stable governments. The Creoles played an important role in the independent movements. These countries won their independence through strong leaders and many other factors. As soon as these countries won their independence from Spain and Portugal, they did not want to return the way they did. Many countries revolted, we even find out that the United States had something to do with it. Behind many of these countries' independence, stands and list of causes and effects. One of the first causes of the Independence of Latin America was the Creoles. Since Spain had rule over the Latin American countries, the Creoles were one of many groups that led the struggle for Latin Independence. Another group, who were known as the Mestizos, revolted against Spain in Peru. Many of these Indians remembered how the Spanish conquered them over 300 years ago. It didn't last much because their leader Tupac Amaru was executed, but the slaves saw independence as a way of freedom. These groups were not the only cause of the Independence. Another cause that led to the independence of Latin America, was the French Revolution. With these enlightenment ideas, the people of Latin America were able to have their own government that protected their interest and gave them freedom. These countries liked the idea of having natural rights, libert...

Analyse the work of Louis MacNeice, entitled, The sunlight on the garden

In this essay, I shall analyse the work of Louis MacNeice, entitled, ‘The sunlight on the garden. ‘ It is a modern verse that offers a self-reflexive commentary on life and its key elements. In similarity to the traditional epic verse, the poem is an expression of the speaker's particular personalities and motives. I intend to explore these two subjects in greater detail in my essay. According to the Oxford English dictionary, a poetic analysis is the process, or ‘detailed examination of studying a poem†¦ o determine its nature, structure, or essential features. ‘ This is a common practice used by both reader and critic in the reading of prose and poetry and I will adopt this technique in my essay. MacNeice's poem from the thirties transcribes the period of great hardship in the Western World, as well as the speaker's self-hardship of love and death. The Wall Street Crash in 1929 started a worldwide economic depression that lasted for much of the decade and industries such as steel, ship-building and coal mining suffered. Moreover, unemployment in Britain soared which left a hollowed and pessimistic outlook on life. This had a strong impact upon poetry of the time, this particular poem illuminating the confusions and irresolvable issues of the common man. There are many social and political events that influenced MacNeice's work, the First World War being the most significant. Though the event took place decades before the poet's publication, there are strong elements of futility, death and decay in his language. The line, ‘we are dying, Egypt, dying' in particular, is reflective of the dreary society that both the poet and the people lived through. The poet's reference to the Shakespearian tragedy suggests that the speaker or even MacNeice himself suffered from heartache or loss. The line, ‘hardened heart' expands this idea, revealing a meta-level of vulnerability and self-consciousness of both the poem and its writer. Moreover, MacNeice's use of the pronoun ‘we' rather than, ‘I' highlights that this is a communal suffering, a contrast to the typical self-infliction of epic poems. There is great discussion as to the traditions of the poem, MacNeice's experiments with classic meter and rhyme making the poem difficult to follow. The partial-serpentine rhymes, ‘minute within it' for example, are demonstrative of his varying rhyme scheme and poetic technique. However there are evident poetic qualities which suggest that he is writing in the style of lyric-epic poets. Firstly, the poem's occasion is focused on the past rather than the present-self. The line, ‘but glad to have sat†¦ ith you' emphasises the speaker's preoccupation with past events and his constant struggle with time and death. Furthermore, the narration of events (combined with the speaker's emotional and reflective self-expression), creates an identity of the lyric self that is not found in the traditional epic. The speaker's constant preoccupation of the self and of death is a strong characteristic of elegiac poetry. Moreover, instead of using the typical third person perspective found in Greek epic poetry, MacNeice uses, ‘we' and ‘you', typical of the lyric-epics of the time. Perhaps the poet, like other modernist writers, aspired to move away from the traditional epic layout and create a more modernised work as this was a fashionable movement in the early twentieth century. The poet Wordsworth, for example, experimented with new styles and verse forms to re-invent and modernise the lyric. Having identified the poetic form and tradition, I am now going to analyse the language in MacNeice's work. The use of imagery in all forms of poetry is a common technique used to draw the reader into poetic experiences, primarily through the senses. This is a characteristic in, ‘The Sunlight on the garden', where the work's title immediately evokes a simple image of beauty, nature and hope. The first line however, immediately transposes one's expectations as MacNeice's speaker descends into a metaphysical state of suffering, ‘sunlight†¦ hardens and grows cold. ‘ Moreover, the imagery of Egypt ‘dying' also reveals the somewhat macabre state of his vision; absent in love, emotion and feeling, ‘hardened in heart. MacNeice's vivid poetic imagery such as the line, ‘nets of gold', arouses our senses and evokes the speaker's pure and simple vision. Furthermore, the imagery of, ‘birds' and ‘flying' appeal to not only our sense of sight but also to the speaker's hope for freedom. However, on a meta-level, again our understanding is transposed as the imagery of ‘Cage' and ‘net' enforces not freedom but a sensation of being trapped and confined in one's self. In addition to imagery, another dominant characteristic of MacNeice's poem is rhyme. The rhyming scheme follows the same pattern (ABCBBA) in each stanza. The partial-serpentine rhyme of the poem acts as an enjambment, the syllabic meter from the previous line being carried to the next. This is again similar to the continuity of time and death that the poet discusses. The enjambment of the first line in the poem follows a rhyming word which then follows another rhyming word (‘garden hardens†¦ cold'). In doing so, the unavoidable continuity of time and fate is highlighted. Moreover, the confusion of poetic forms and rhyme scheme add to the futility and the speaker's lack of power or control. The use of alliteration ‘cannot cage' emphasises the futility of one's attempts to stop time. Again the speaker's self-consciousness is exposed by the poet as he ultimately fails in this, the line, ‘we cannot beg' emphasising his vulnerability of self. The disjointed and reckless rhyme scheme, as well as the varied pentameter, trochaic and heptameter, sound more fluid when spoken orally to an audience. MacNeice continues this old tradition of verbal poetry and in doing so, the beauty of the poem overcomes the confusion of the poetic form, acting as a work of art for both the eyes and ears. Now that I have analysed rhyme and rhythm, I am going to look at the purpose of the poem and the issues the poet raises. One of the fundamentals purposes of the poem that presents itself is that the speaker has a constant preoccupation with love and regret. The line, ‘our freedom†¦ advances towards its end' is suggestive of a strong nostalgia and pessimism in the speaker. This is a self-consciousness that he readily admits to his audience, perhaps something that he could not have done through another medium. There is also a strong debate upon reading the poem that he could be talking to his lover. The sentiments in the last stanza, ‘glad to have sat†¦ with you' and, ‘hardened in heart' imply that the poem's purpose is a written expression of his feelings towards her, a romantic perspective on the traditional lyric-epic. However, the most prominent purpose for MacNeice's work is that the poem is the speaker's farewell to his loved ones. The line, ‘we shall have no time for dances' coupled with the endless discussion of time and indeed death, infers that life, indeed his life is running out and no matter how many a ‘net of gold' he uses, one cannot prevent it. Having analysed the purpose of the poem, I am now going to identify the implication of the poem on primarily the reader and the effects on society itself. At first glance, there is little political reference in the poem, something that one would not have expected, particularly at a time of economic turmoil and war. However there is a strong implication on our philosophical understanding of love, life and fate. The phrase ‘we cannot cage the minute', for example, highlights the delicacy and futility of time that not even the speaker can stop or control. This in turn, highlights the vulnerability and weakness of man who has no control over fate, despite ‘the nets of gold'. This weakness of man represents a nation under threat with the foreboding threat of another war, and the future economic difficulties in the thirties. There might also be a political implication in the line, ‘We cannot beg for pardon', relating in my mind to the horrors and mistakes made in the first word war. In conclusion, the poem, ‘The sunlight on the garden' written by Louis MacNeice, is a typical lyric-epic poem focused around love, loss and time. There are many other themes (the speaker's gender for example) and aspects the poem's structure that I could have looked at in greater detail, rather than focusing solely on imagery and rhyme. The poem educates us about the importance of time and the growing shift occurring in epic poetry, a movement which MacNeice evidently took part in and which in turn affected the evolution of poetry in the twentieth and twenty-first centuries.

My Education Career At Texas A M Essay - 1583 Words

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